Expertise

Thanks to many years of project and management experience as well as broad and intense education, we have expertise in the following topics

Expertise in retailing / consumer goods / customer orientation

With over 22 years of experience in national and international retail, Marcel Dietrich has strong expertise in retailing, consumer goods and customer orientation. See also publications.
Relevant topics that can be competently solved are: strategy, target groups, marketing, assortment concepts, merchandise presentation (stores, web), processes and controlling, training, "moving to the next stage" (develop the business of a brick & mortar retailer), “going brick & mortar" (open stores as an online retailer).

Expertise in management and business development

With more than 22 years of management experience, Marcel Dietrich is able to support you comprehensively in matters of leadership, management of companies and business development.

Expertise in negotiation

In his more than 26 years of business career, Marcel Dietrich experienced a wide range of negotiating situations. Based on this and on latest negotiating knowledge, he developed his own negotiating approach. In the meanwhile, this approach has been successfully taught many times.

Expertise in matters of board of directors

Thanks to his board memberships (25 years of assignments in 11 boards, of which 7 are current) and his dissertation on the board of directors (see also publications), Marcel Dietrich knows the board room from a practical and theoretical point of view.

Expertise in digital-mobile solutions and mail ordering

Through his activities with digital-mobile solutions and mail ordering, Marcel Dietrich is also familiar with latest topics.